Cookie Policy

1. Strictly necessary

Required for the site to work: your sign-in session, checkout state and security features. These cannot be switched off and do not track you for marketing.

2. Analytics: Google Analytics 4

We use GA4 to understand how visitors use the site: pages viewed, tickets selected, purchases. It helps us improve the experience. GA4 uses your IP address transiently to derive approximate location and does not store or log it afterwards. Analytics data is retained for up to 14 months.

3. Advertising measurement: Meta Pixel & Conversions API

We measure the effectiveness of our Facebook and Instagram advertising for all site visitors, not only people who clicked an ad. Two channels are used: the Meta Pixel in your browser (pages viewed and purchase steps), and Meta's Conversions API, where our server reports the same funnel events directly.

Server-side events can include your IP address, browser user agent, the Meta click/browser cookies (_fbc/_fbp) when present, and a persistent random identifier stored in your browser's local storage. Once you enter checkout details, hashed (irreversibly scrambled) versions of your email, phone number, name, city and postcode may be included so Meta can match the event to an ad interaction.

4. How to control tracking

Blocking or deleting cookies removes the cookie-based identifiers GA4 and the Pixel use, but the scripts themselves still load, and a separate random identifier kept in your browser's local storage (plus any details you enter at checkout) can still be reported. To block browser-side reporting entirely, use your browser's tracker protection or a content blocker. Clearing the site's stored data removes the local identifier too.

Server-side funnel reporting (Conversions API: page views, cart and checkout steps, purchases) is sent by our servers and cannot be blocked from your browser. To exercise your right to object to this processing, contact us at contact@lextickets.com. Meta ad preferences control how Meta personalises the ads you see; they do not stop our event reporting. For Google, the GA opt-out browser add-on prevents GA4 collection.